Master Class
I. Aveda Culture
1. Introduction
1.1 Aveda Mission
1.2 Horst Rechelbacher
1.3 Company Milestones
Assessment
Complete
II. Points of Difference
2. Introduction
2.1 Welcome
2.2 Consultation
2.3 Ritual of Renewal
2.4 Stress-Relief Shampoo
2.5 Technical Service
2.6 Finishing Touch
2.7 Recommend Product
2.8 Pre-Book
2.9 Goodbye for Now
Assessment
III. Service Cycle
3. Introduction
3.1 Benefits
3.2 Perceived Barriers
3.3 Confirm Dialogue
Assessment
Assessment
Please complete the assessment below.
What was the name of Horst’s first salon?
*
Horst Salon & Spa
Horst & Friends
Horst Hair
What is considered holistic thinking?
*
Belief that modern medicine is harmful
Belief that one can heal themselves
Belief that individual beauty is directly linked to the beauty of the world around us
What ancient healing tradition is part of Aveda's heritage?
*
Ayurveda
Acupuncture
Fasting
What was the first Aveda product ever created?
*
Shampure Shampoo
Clove Shampoo
Control Force
Aveda was the first beauty brand to manufacture products using 100% certified wind power.
*
True
False
In 1997, Horst sold Aveda to _______ in 1997.
*
The Estée Lauder Companies
L'Oréal
Lancôme
Aveda means "all knowledge" in Sanskrit?
*
True
False
At the end of the video, Horst says it's all about _______.
*
Teams
Dreams
Love
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