Benchmarks

My Benchmarks

Benchmarks provide direction in growing your book. Review the company benchmarks below.

Retail Benchmark: $13.50
How much product in dollars is sold to each guest. Try the Retail Sales Calculator »
Pre-Book Benchmark: 60%
Percentage of guests who book a future appointment on the same day of a service. Try the Pre-Book Calculator »
New Guest Retention: 40%
Percentage of new guests who return within 90 days. Try the New Guest Sales Calculator »
Existing Guest Retention: 75%
Percentage of existing guests who return within 90 days. Try the Guest Retention Calculator »
Productivity Benchmark: 85%
Percentage of time that you are actively booked with a guest. Try the Productivity Calculator »
Color Benchmark: 50%
Percentage of color services divided by the total number of services performed.
Guest Purchasing Product: 40%
Percentage of guests purchasing recommended products.
Service Benchmark: *Growing
This benchmark is raised as you continue to grow.
  • Retail Benchmark $13.50

    How much product in dollars is sold to each guest. Try the Retail Sales Calculator »

  • Pre-Book Benchmark 60%

    The percentage of guests who book a future appointment on the same day of a service. Try the Pre-Book Calculator »

  • New Guest Retention 40%

    The percentage of new guests who return for a second service within 90 days. Try the New Guest Sales Calculator »

  • Existing Guest Retention 75%

    The percentage of existing guests who return for another service within 90 days. Try the Guest Retention Calculator »

  • Productivity Benchmark 85%

    The percentage of time that you are actively booked with a guest. Try the Productivity Calculator »

  • Color Benchamark 50%

    The percentage of color services divided by the total number of services performed.

  • Service Benchmark Growing*

    The service benchmark...

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